{"id":3744,"date":"2026-11-03T16:04:01","date_gmt":"2026-11-03T11:04:01","guid":{"rendered":"https:\/\/ipp-news.com\/?p=3744"},"modified":"2026-11-03T16:04:01","modified_gmt":"2026-11-03T11:04:01","slug":"chinas-lipstick-king-touts-ai-tokens-in-first-for-singles-day-festival","status":"publish","type":"post","link":"https:\/\/ipp-news.com\/?p=3744","title":{"rendered":"China&#8217;s &#8216;Lipstick King&#8217; touts AI tokens in first for Singles&#8217; Day festival"},"content":{"rendered":"<div>\n<p><strong>The <a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"https:\/\/www.reuters.com\/business\/retail-consumer\/chinas-singles-day-shopping-festival-winds-down-with-muted-sentiment-sales-2025-11-12\/\">Singles\u2019 Day<\/a> \u200bshopping extravaganza in China unveiled a new attraction this year as it graduates beyond a long \u200cassociation with cut-price cosmetics and home appliances: computing credits used to access artificial intelligence tools.<\/strong><\/p>\n<p>The launch is the first time AI token packages have been offered as a significant consumer product category during Singles\u2019 Day, the world\u2019s largest shopping festival originally held on November \u200b11 each year.<\/p>\n<p>Top livestreamer Austin Li sold 100,000 monthly memberships of Alibaba\u2019s QwenWork office AI service within \u200bhalf an hour during a Taobao Live broadcast on Monday, the company said.<\/p>\n<p>That is equivalent \u2060to about 2 trillion <a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"https:\/\/www.reuters.com\/world\/china\/china-works-ai-token-futures-market-sources-say-race-with-us-2026-05-28\/\">AI tokens<\/a>, or units of text processed by AI models.<\/p>\n<p>\u201cChinese consumers are now very accustomed \u200bto using AI productivity tools,\u201d said Lian Jye Su, chief analyst at tech research firm Omdia.<\/p>\n<p>Frequent users can run short \u200bof credits, he added, which makes extensive purchases during a sales period \u201ca very reasonable action\u201d.<\/p>\n<p>It was unclear how much the token plans were discounted from normal prices, however.<\/p>\n<h3><a id=\"first-sale-of-ai-products-for-lipstick-king\" href=\"https:\/\/english.aaj.tv\/news\/330479157\/chinas-lipstick-king-touts-ai-tokens-in-first-for-singles-day-festival#first-sale-of-ai-products-for-lipstick-king\" class=\"heading-permalink\" aria-hidden=\"true\" tabindex=\"-1\" title=\"Permalink\"><\/a><strong>First sale of AI products for \u2018lipstick king\u2019<\/strong><\/h3>\n<p>The livestream was the first sale of AI products by Li, \u200bwho earned the \u201cLipstick King\u201d moniker for amassing a huge following while selling vast volumes of lipstick online.<\/p>\n<p>It showcased QwenWork \u200btoken plans, AI-enabled laptops and workplace devices. Chen Yusen, an Alibaba Group vice president and chief executive of QwenWork, also made \u200can appearance.<\/p>\n<p>Li \u2060asked Chen if AI could be used to build a digital avatar of himself to chat with fans around the clock.<\/p>\n<p>While AI could not replace Li, Chen responded that he hoped it could handle everyday tasks for users, freeing them to spend time with their families.<\/p>\n<p>Alibaba\u2019s Tmall has launched an AI Token Centre for the festival, offering consumer token \u200bpackages from Alibaba Cloud, MiniMax, \u200bMoonshot AI and <a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"http:\/\/z.ai\/\">Z.AI<\/a>, \u2060the e-commerce giant said.<\/p>\n<p><a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"http:\/\/jd.com\/\">JD.com<\/a> has also introduced an AI token section bringing together services from companies including DeepSeek, <a rel=\"noopener noreferrer\" target=\"_blank\" class=\"link--external\" href=\"http:\/\/z.ai\/\">Z.AI<\/a> and ByteDance\u2019s Volcano Engine.<\/p>\n<p>Sales of AI token plans from October \u200b1 to October 20 soared 450% from the previous month, Alibaba said, while sales \u200bof AI personal-computer \u2060laptops surged more than 300% year-on-year in the first hour of the Nov. 11 checkout period.<\/p>\n<p>Su said the tokens\u2019 relatively long expiry periods could spur users to stock up, but warned that rapid changes in AI products may make consumers \u2060wary of \u200bprepaying for services at risk of being replaced or retired.<\/p>\n<p>Singles\u2019 Day, \u200bwhich has run since 2009 in an effort to spur consumer spending, earned total revenue of 1.70 trillion yuan ($255 billion) across platforms last year, \u200baccording to third-party data provider Syntun.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Singles\u2019 Day \u200bshopping extravaganza in China unveiled a new attraction this year as it graduates beyond a long \u200cassociation with cut-price cosmetics and home appliances: computing credits used to access artificial intelligence tools. The launch is the first time AI token packages have been offered as a significant consumer product category during Singles\u2019 Day, the world\u2019s largest shopping festival originally held on November \u200b11 each year. Top livestreamer Austin Li sold 100,000 monthly memberships of Alibaba\u2019s QwenWork office AI service within \u200bhalf an hour during a Taobao Live broadcast&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-3744","post","type-post","status-publish","format-standard","hentry","category-english"],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts\/3744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3744"}],"version-history":[{"count":0,"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts\/3744\/revisions"}],"wp:attachment":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}