{"id":3937,"date":"2026-11-06T18:04:15","date_gmt":"2026-11-06T13:04:15","guid":{"rendered":"https:\/\/ipp-news.com\/?p=3937"},"modified":"2026-11-06T18:04:15","modified_gmt":"2026-11-06T13:04:15","slug":"tesla-to-wind-down-cybertruck-production-after-years-of-poor-sales-in-few-markets","status":"publish","type":"post","link":"https:\/\/ipp-news.com\/?p=3937","title":{"rendered":"Tesla to wind down Cybertruck production after years of poor sales in few markets"},"content":{"rendered":"
\n

Tesla will wind down Cybertruck \u200bproduction at its Texas gigafactory around mid-2027, CEO Elon Musk said on Friday, after years of persistently weak sales for a futuristic \u200cmodel once touted as a rival to legacy pickup trucks that ultimately only sold in just a handful of markets because of its heavy, angular design.<\/strong><\/p>\n

Musk said in an X post that the production wind-down would enable the automaker to accommodate increased output of its newly launched Cybertruck model, which the billionaire has made central to Tesla\u2019s robotaxi ambitions.<\/p>\n

While it was not \u200bimmediately clear whether Cybertruck production would be moved to another facility or phased out entirely, the automaker\u2019s Austin plant is the only known \u200bTesla facility equipped to manufacture the model\u2019s specialised components.<\/p>\n

In response to a user on X, Musk called the Cybertruck the \u201cbest \u2060vehicle Tesla has ever made\u201d and the wind-down the \u201cend of an era\u201d.<\/p>\n

Tesla did not immediately respond to a Reuters request for comment sent outside regular \u200bbusiness hours.<\/p>\n

The US EV maker only began delivering the Cybertruck to customers in late 2023. According to Kelley Blue Book, the company only sold 20,237 Cybertrucks in the US last \u200byear, down 48% from 38,965 in 2024. Before the pickup truck launched, Musk had predicted annual sales of 250,000 units.<\/p>\n

\u201cIt doesn\u2019t make sense to keep it going when it\u2019s not meeting its targets,\u201d said former Aston Martin CEO Andy Palmer. \u201cEvery rational auto guy would say the same.\u201d<\/p>\n

\u201cIt will no doubt only be a rounding error on Tesla\u2019s balance sheet, but \u200bthe statistics speak for themselves.\u201d<\/p>\n

<\/a>\u2018Cybertruck won\u2019<\/u>t go, can\u2019t go\u2019<\/h3>\n

Right from its unveiling in 2019, the Cybertruck was a controversial choice for Musk. Its angular design was \u200bmocked by pickup truck purists, and safety experts predicted it would be hard to gain approval for sale in key markets like Europe.<\/p>\n

The unveiling event itself was marred when \u200cMusk tried \u2060to prove with a sledgehammer that its windows were shatterproof – only to leave massive cracks in two of them.<\/p>\n

During Cybertruck\u2019s official launch in 2023, Musk touted it as a futuristic competitor to pickup trucks from General Motors and Ford, saying \u201cfinally, the future will look like the future\u201d.<\/p>\n

But the vehicle has struggled to meet those expectations.<\/p>\n

Automotive analyst Felipe Munoz said that although the Cybertruck has been called a failure because of its poor sales, electric pick-ups from Ford and others have also \u200bflopped in the US market.<\/p>\n

\u201cAll of \u200bthem lost the competition because electric \u2060pickups aren\u2019t popular in the US,\u201d Munoz said.<\/p>\n

But Cybertruck\u2019s sharp-edged stainless-steel design limited its prospects in markets like Europe where EVs are more popular. Regulatory approval was impossible for Europe because of rules there concerning pedestrian impact.<\/p>\n

\u201cAnywhere where you \u200bhave crash regulation that takes into account pedestrian impact, that Cybertruck won\u2019t go, can\u2019t go,\u201d former Aston Martin CEO Palmer \u200bsaid.<\/p>\n

<\/a>Musk\u2019s new bet<\/h3>\n

The Cybercab, \u2060which has butterfly doors and no steering wheel, pedals or mirrors, is one of Musk\u2019s key bets in his push to turn Tesla into an AI and robotics company rather than just an automaker.<\/p>\n

Musk has said he sees it as Tesla\u2019s main autonomous model supplying a global network of robotaxis.<\/p>\n

After years of delays to Musk\u2019s self-driving \u2060targets, Tesla \u200bbegan offering paid rides in a small fleet of Cybercabs in Austin in September. However, the automaker \u200bstill has to answer the US auto safety agency\u2019s questions on whether it has properly self-certified Cybercab to demonstrate compliance with federal motor vehicle safety standards.<\/p>\n

\u201cCybertruck was an incredible technology development platform and lives on \u200bthrough Cybercab,\u201d Cybertruck lead engineer Wes Morrill said on X.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Tesla will wind down Cybertruck \u200bproduction at its Texas gigafactory around mid-2027, CEO Elon Musk said on Friday, after years of persistently weak sales for a futuristic \u200cmodel once touted as a rival to legacy pickup trucks that ultimately only sold in just a handful of markets because of its heavy, angular design. Musk said in an X post that the production wind-down would enable the automaker to accommodate increased output of its newly launched Cybertruck model, which the billionaire has made central to Tesla\u2019s robotaxi ambitions. While it was…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[],"class_list":["post-3937","post","type-post","status-publish","format-standard","hentry","category-english"],"gutentor_comment":0,"_links":{"self":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts\/3937","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3937"}],"version-history":[{"count":0,"href":"https:\/\/ipp-news.com\/index.php?rest_route=\/wp\/v2\/posts\/3937\/revisions"}],"wp:attachment":[{"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ipp-news.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}