The launch represents a strategic shift as Samsung not only refines its premium offerings but also attempts to democratize foldable technology by introducing its first-ever lower-cost foldable device.
Galaxy Z Fold7: Thinner, Lighter, Smarter
Samsung’s top-of-the-line foldable, the Galaxy Z Fold7, now boasts a more streamlined form factor, weighing just 215 grams and measuring only 8.9mm when folded. It features a large 6.5-inch Dynamic AMOLED 2X cover screen and an 8-inch internal folding display—both with up to 2,600 nits of peak brightness.
The Fold7 is powered by a custom Snapdragon 8 Gen 3 for Galaxy processor, with a 41% faster Neural Processing Unit (NPU), and up to 16GB of RAM. Storage options go as high as 1TB, catering to heavy users.
In terms of optics, the Z Fold7 is Samsung’s first foldable to offer a 200MP wide camera sensor, complemented by ProVisual AI tools for improved low-light photography and adaptive framing.
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The device also features an under-display camera and enhanced multitasking tools, making it a productivity-first powerhouse.
Key software features include Galaxy AI integration, such as Live Translate, Note Assist, Transcript Assist, and a new “Now Brief” function that provides personalized daily summaries based on user data.
All AI processing is handled on-device or in Samsung’s cloud servers via Knox Vault, prioritizing data privacy.
Galaxy Z Flip7: AI at Your Fingertips
The Galaxy Z Flip 7 refines the clamshell experience with meaningful upgrades. A larger 4.1-inch FlexWindow—Samsung’s biggest ever—covers nearly the entire front surface, letting users access apps, widgets, and Google’s Gemini AI without unfolding the phone.
Inside, it carries a 6.9-inch Dynamic AMOLED 2X display and runs on the Exynos 2500 chipset, offering smooth performance for day-to-day tasks.
The battery has also been upgraded to 4,300mAh, giving it the longest battery life of any Flip device so far.
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The Z Flip7 integrates AI deeply into the user experience, allowing for voice-commanded replies, smart summaries, and on-screen assistants.
The camera includes a 50MP main sensor, optimized for FlexCam angles and hands-free shooting.
Galaxy Z Flip7 FE: Foldable Tech, Friendlier Price
Perhaps the most significant strategic move was the introduction of the Galaxy Z Flip7 FE—Samsung’s first Fan Edition foldable.
Positioned as an entry point for consumers curious about foldables but deterred by high price tags, the Flip7 FE starts at approximately $899 globally.
The FE model features a 6.7-inch main display, a more compact 3.4-inch external screen, and a 50MP camera.
While it lacks some premium features like ultra-thin bezels and a fully functional FlexWindow, it retains core AI functionality, including Photo Assist, Zoom Control, and Basic Gemini AI Widgets.
It is powered by the Exynos 2400, with 8GB RAM and up to 256GB of storage. A 4,000mAh battery ensures all-day use. The device is designed to appeal to first-time foldable buyers, particularly in emerging markets and among Gen Z consumers.
A Broader Foldable Ecosystem
With this new three-device lineup, Samsung has built a scalable ecosystem around foldables:
The Z Fold7 is the productivity flagship,
The Z Flip7 is the AI-powered lifestyle phone.
And the Z Flip7 FE is the mass-market gateway into foldable innovation.
Samsung continues to dominate the foldable sector, which it pioneered in 2019, despite rising competition from Motorola, Honor, Xiaomi, and Google. By offering devices across premium and midrange segments, Samsung appears determined to retain its edge in what is rapidly becoming a more crowded market.
All three models will be available globally starting July 25, with pre-orders already open on Samsung’s official website. Exclusive color variants and pre-order bundles are also being offered in select regions.
Local Availability
In Pakistan, Samsung’s foldables are typically launched in phases, with the standard Flip and Fold models expected to arrive through authorized retailers and Samsung’s official distribution network.
Pricing will vary depending on duties, taxes, and RAM/storage configurations. Pre-orders through Samsung Pakistan are anticipated to begin in late July.